UNIVERSCITY TV
"Today,
after more than a
century of technology and electricity, we have thrownour central
nervous system itself all over the globe like a net, thus abolishing
space and time, at least as far as our planet is concerned." Marshall
Mac Luhan, Understanding Media. Since
1990,
UniversCity TV
is the creation and the setting up of a network of interactive
communication, linking different European cities (Eurocities) thanks to
the modern audiovisual media. The communication between the different
Eurocities comes about through the experimentation of Advanced
Technology.
UniversCity TV is a mobile laboratory bringing
the
participants (Cinema and Art school students, teenage groups, etc) a
"savoir-faire" and truely "sharp" and "high performance" technical
material . Graphical computer, effects control room, use of High
Definition, satellite links for a direct and interactive connection
between these different European cities (Mediacity)
UniversCity
TV is
aiming to promote artistic television live between the European cities,
the TV screen being the meeting, exchange, communication place, the
Cathodic Agora.
To do so, to set up a multimedia institute at a European level,working
on the research and practice of a new interactive, artistic televisual
language. For this research to result in an "
interactive TV Art"
model.
1 Working Tool
UniversCity TV is
an international association, the headquarters of which are in Hamburg
(Germany).
The
UniversCity TV
international association is made up of artists, media men
(technicians, directors), scientists, Cinema or Art school teachers,
students, researchers, professional humans of diverse nationalities
(France, Germany, Czecoslovakia, United States, Italy etc).
UniversCity TV has
existed in practice since the 89 Ars Electronika festival. Since then
numerous meetings have taken place all over the world.
Biassociation, sciences+art+humour
We came together as a group of reflection in the 80's. Our goal was the
constitution of an interactive network of european artists working
on/in the new media. The media took diverse names and multiple forms:
Infermental, European Media Art
Network, Frigo-CodePublic, Radio Bellevue, Ponton Media Lab, Van Gogh TV,
video papers, a radio station, performances, multimedia shows, "live
TV", cable experimentation, live and recorded TV broadcasts, and so on.
All these multimedia communication networks worked thanks to the people
who founded them. Those people generally met during video festivals.
They come from different backgrounds, but with a common ground: the
quest for truth has to be true itself (Media-Mystic), and also: theory
is practice
For more than ten years, we've been leading a relevant reflection upon
the artistic practice of international and local media. Those
experiences have been a source of knowledges, offered to a larger and
larger audience. The present success of that research is the
concept
of
UniversCity TV,
whose axis of work is the practice of live
interactive television.
The
mobile
laboratory.
We work like a mobile laboratory, (re)creating a new ephemeral
television each time, adapting ourselves to the local situation.
UniversCity TV is
a flexible tool, a mobile and economic institute, a coordinated plant
(interface) of groups or individuals towards a joint project (output),
the creation of a new european, televisual artistic language.
The keyword is
experiment.
First of all experimenting. Always experimenting. Once the path open,
it remains open for a long time.
2 NETWORK:
Mystery is in the surface
UniversCity
TV is the
live
application of the
concept of network.
Visualizing the network in using the TV screen as a surface of
communication, the arena in which everything meets, the interface of
Work and Leisure, the
Piazza
Virtuale, and in the "piazza virtuale" one meets the "
terminal citizen".
This terminal citizen is soon over-equipped with all kinds of
artificial limbs and protheses, the pathological model of which would
be that "spastic", equipped to control his domestic milieu and
communicate with the outside world, without physically having to move,
according to Paul Virilio.
Many people of the new generation practise the idea of network at home.
Everybody has the new media of communication in their home and it is a
part of our life. The medium to connect them to one another is the
television that can include all those electronic disciplines thanks to
the telephone line.
The traffic of interfaces in the beginning of the third millennium is
the Cathodic Agora: same medium and same technology for the whole
"communication" (communication = content + relation). No more definite
distinction between newspapers, television, telephone, data processing,
work, etc...
3 EDUCATION
With the direct practice of the television medium,
UniversCity TV
wants to give students from Art schools and Universities a training
adapted to the european requirements, generally speaking in the frame
of employment, and in particular of the youth integration.
The aim of
Universcity TV
is to
train practicioners to use the new interactive TV media techniques, to
introduce about fifty people every year to 3D pictures, mixing and
video editing, filming, to the set up of models of broadcast on the
cable and satellites nets, production of programmes about and for the
European culture, in order to establish news codes; a new writing of
reality.
"Teach
the
body, not the mind" . M. Graham
Each European City and its region must make itself be listened to, must
have the human and technological media of its ambition. Let us
pragmatically form youth, in refoming ourselves with the practice of
communicating communication (let us say interactive). Let us give the
principle of succession up for that of simultaneity; applying this
training and its research into the production of avant-garde
technological, computer and audiovisual programmes, developing research
programmes on Hypermedia with industrial companies.
4 Technique of work
"Between the
vast future
of the thing-to-be-done, which is our "duty", and the immense past of
the "done" thing, which is our presumedly "achieved" duty, there must
be an elusive and extremely short ocurrence, as dazzling as happiness,
that can be called the being-done, that is being done". Vladimir
JANKELEVICH, The Seriousness of Intention.
The strategy
of avant-garde UniversCity TV has
two simultaneous axes of work: the implantation of the
interactive network,
and the
practice of the
television medium, which is the raison d'être of
UniversCity TV:
making live interactive television.
We produce a wholly live TV broadcast, all the elements of which
(Hardware-Software) have been designed for the "life".
The preparation is generally carried out in a workshop, mixing the
techniques, and the speakers (artists, art school students,
professionals, etc).
The
interactive
experimentation is the most important part of it, the object-onlooker
becoming the
subject-onlooker.
There is a reciprocal confirmation of the "self" in the excitement of
shared risk. The subject's
creative
virtualities reach in real time the
"Teleaction". That
includes the classical artistic disciplines tool, like actors,
musicians, computer graphists, scenery, costumes, etc.
We do not want to focus anywhere else other than on polyphonic poetry.
It will be about finding a new form of TV art, that allows to visualize
the network, multi-directional jigsaw: a breakage limit beyond which
the system is abruptly altered into another or goes beyond, in its
dynamic processes, a point of no-return, the sharing over long
distances of other broadcasting sources, centralized live in a place of
creation and not "tin" broadcasting (Video-Art).
Process becomes anew an important part of the artistic work. Democracy
of technique is shown on screen. On a general theme (time, distance,
language), several action, video, computer layers are projected
simultaneously. As for a music concert, the participants
(actors+tele-viewers) jointly agree on some basic melodies, so as not
to lose the general direction. Solos sometimes induce actors to change
the current of the trip (fulkingen). It's the true research of a new
televisual language (atmosphere, poetry, climate).
The idea of meeting, on the same public electronic place, and of
interactive communication between different european countries, is seen
on the screen (
Cathodic
Agora).
Activating the dialogue between the different layers of society,
expressing Visions from inspiration, warming up the cold media from the
crossbreeding of our individual cultures. That is entering the extreme
(virtual-reality) thanks to the technique; that is formalizing the mass
fantasy in a space of liberties, in the surrealists' "cadavres exquis"
style.
5 Technical Media
The basic equipment of UniversCity TV is the one every human terminal
corps (transmitter-receiver) should already possess.
- Telephone:
interaction of public or long-distance communication.
- Mailbox:
many
computer users communicate in real time (Chatline) thanks to a mailbox.
Watching a TV broadcast, the viewer can take part as he directly
writes/transmits his impressions onto the screen (no censorship).
- Numeris-Minitel:
directly on the screen, the general information every citizen has the
right to demand, with always this possibility of dialogue.
- Newsticker/Teleprinter: information
from Press Agencies.
- Picturephone: picture
and sound broadcast via the phone
line.
- PC
type Graphic Computer: all the possibilities of desktop
editing, texts and 3D pictures, like in bigger computers.
- Internet:
the world wide Web
- HDTV: the
multiplication of surfaces and sources implies in the short term the
involvment of high definition in our interactive system.
The technical medium is the means one really wants to take advantage
of. In the new Media, everything tends to be the interconnection of
systems (Midi-system, Genlock etc).
As a laboratory,
UniversCity
TV has its own "software" equipment. But in the setting up
of broadcasts,
UniversCity
TV
equally uses any kind of medium, adapting itself to the technical
configuration of the place, the aim of the manoeuvre being the
experimentation of interactive possibilities in the Television Medium.
Widening the field of possibilities, finding other territories for
fantasy implies a strategy: strategy of implantation and communication,
which consists of extending the network, improving the interactive
techniques of communication, not following the event but in preceding
it, of activating the research (Software-Hardware). UniversCity TV has
to give itself its own means of ambition.
As a laboratory,
UniversCity TV
tests the limits of existing technologies and/or in gestation. The
equipment we use has as a function to connect itself to other systems
of communication, in order to be the closest possible to teleaction. In
mixing professional and "amateurish" media (adapted by "media-freaks"),
we're creating another way of "making" television pictures, a new form
is being born thanks to
UniversCity
TV. The mutation we're taking part in is an increase of
knowledge.
"UniversCity TV is no fake" we
say, paraphrasing Magritte.
"We
know it
well enough,
one of the essential tasksof language is to cross spaces, to abolish
distances, to create a spatial continuity, to find and establish a
common language through waves." Roman Jacobson. Essay on General
Linguistics. 6 Setting
up of a network
Advanced
telecommunication Zone
The united Europe is first the T.G.V, the Airbus and the
Telecommunications,
in other words that "urbanization of real time" which would perhaps
give us the possibility of avoiding the most dreaded peripheric
marginalization
Each city has its own
Universcity
TV
structure. Each structure is made up of individualities; artists, art
school teachers, local prominent figures from the media and
communication.
The
outline of
installation and implantation of a
Universcity TV cell
is generally as follows:
- A
phase of setting up
- which
consists of finding the local partners
and the minimum technical medium (Hardware-Software).
- A
phase of practice
- due
to organizing the reflection on the
television medium and putting into practice that reflection.
- A phase of
active and regular experimentation
- to
the creation of a new European TV
language, in
taking part in the Europe Universcity TV activities, and in creating
other UniversCity TV cells (cooptation-supervision).
Of course, this check-list is not exhaustive and is not to be taken
linearly, but simultaneously.
"... the
ancient city,
progressively becoming a paradoxal agglomeration, a METACITY, the
relations of immediate proximity from now on giving way to distance
interrelations." Paul Virilio.
These structures are equipped with light and mobile technical media,
giving the participants (art, cinema school students, youth groups,
etc.) a savoir-faire and a truely innovatory technical material .
These technical media give way to the production of independent
programmes.
These programmes are broadcast on local (cable or free) television
channels; the metropolitan cable network is in favour of a direct and
interactive contact between the different European cities, by the means
of satellites Using the local media of broadcasting means having the
possibility of opening the cable network; the local, cable, public
televisions to the broadcasting of such programmes.
Each Universcity TV "cell" becomes a
zone of advanced communication,
committed in the future Europole.
"If we erase
the borders,
distances too are to be suppressed, otherwise we'll have big problems
in the peripheric zones" M. Silva.
In concrete terms,
UniversCity
TV
has been setting itself up since 1988 in Hamburg, Berlin, Bremen, Lyon,
Paris and Geneva. We're not speaking about activism, but really about
creating zones of advanced communications. Only the interactive "cells"
are necessary (useful) for Ubiquity has to be made democratic, in other
words democratizing inertia. If we suppress borders, distances have to
be suppressed.
Suppressing distance is opening the television medium to interactive
communication, that's UniversCity TV or the cathodic agora. What we
expect of an intervention depends on the philosophy of the therapy we
have adopted.
7 "Strategy
of the beyond"
Our purpose is to establish a mediatic bridge between
East and West,
a laboratory likely to establish a constructive dialogue, a cathodic
silvworkshop that would give us the possibility of visualizing the new
communication networks which are being built throughout Europe. A
virtual place where we meet without any a priori thoughts, the East and
the West, where any of us can put forward his point of view, discuss,
exchange, interactively communicate: a Hertzian space open to art,
philosophy, research, but also to the new life-styles which are
settling in Europe, a collective speech that does not cancel the
private, intimate speech.
These experimentations break down the myth of the Media technology. It
is the way to an active participation from a European public and a true
democratization of information. Because the aptitude of communicating
is established upon an inter-active practice, speakers assert their
identity. The pleasure of acting directly on the media offers the
satisfaction of shared, recognized, trained responsability. A new
community can arise on that basis of exchanges. Our personal network,
implied in such practices of communication asserts it. They've already
affected our reality.
8 UniversCity
TV as an INTERFACE
Lots of technical equipment is already present in the universities and
regional Art Schools. Regional Art schools, Cinema and Television
schools can easily understand the use of connecting between themselves
different student and youth groups, from diverse European cities,
working simultaneously on the same medium. The experience of "free" or
"pirate Radios" is determinating, we know that it is possible to make
fourty voluntary people work, 24 hours a day, but we know of the limits
too, of the breathlessness which leads the wild chase of state grants,
which nevertheless never come.
We're already doing
UniversCity
TV,
the question for us now is to know whether we can count upon a serious
support from Schools, Universities, Cities, Regions, States and Europe
at any scale whatsoever.
Eurocities are organizing themselves, as a result of European
federalism a new regional structure arises , giving some historical
centres a way into the new development of European Communication. It is
rather too soon to "imagine" what will be the new world rules, but we
can hope in the first place to occupy the brackets other people are
deserting.
We're convinced that Regions have a role to play in the compounds that
begin to appear.
As far as the "Rhône-Alpes" region is concerned, we can
observe
Geneva-Frankfurt-Milan, and also Lyon-Marseille-Hamburg, or
Grenoble-Geneva-Lyon, as well as the Geneva-Kreuzberg-Vaulx-en-Velin
Scats, this being in every direction and at every scale.
Hourly brackets on regional televisions, use of the cable network, the
setting up of a punctual place of a programme for a cultural happening,
link-up, are no more than some instances of possible broadcastings.
As far as production is concerned, several technical means have to be
taken into account. From form to content, options are open.
9 A Europe of Regions
Geopolitical Europe goes through a phase of transition, a shift from
the out-of-date Nation to the
found City: State-City, Europole, Eurocity, Mediacity;
conceptual shift from energy to information.
A trend drives our regions, it appears as a great confusion, but the
fact is there, a cultural identity tends to arise here. It sets fire to
our suburbs, consume the intellectuals. Everyone is on his
"starting-block", waiting for the signal. Hear those who have ears. Let
us take advantage of that "hot" moment and let us have the means to
unite, to bind the threads of social fabric with an ambitious project.
Let us propose an alternative to officialese, let us hand over to youth
without any restriction, let us bring out our savoir-faire without any
paternalism. Everybody's talking about cultural crossover, so let us
take the risk, let us play the game. In order to come out of that
crisis, let us communicate with "equal arms".
Every one of us turns a blind eye to the problems of youth nowadays, we
are all ex-teenagers, we all see the gruesome fact of foreseen future.
But the technical means able to positively half-modify that future do
exist. There is just a lack of will in acting over that technology.
Experimenting in communicating.
"As
if
knowledge were only given us in order to know what we cannot bear to
know" Maurice Blanchot, The Step Beyond.
"
Experimenting".
What kind of a medium would be a telecommunication medium made without
any pleasure of research? Can we go on swallowing the surrounding
pedantry which bravely advises us to flee and to forget about the fact
that we are responsible (Narcocapitalism) without even turning a hair ?
How to combine the individualism of goals with the nostalgia of a
community, in order to avoid the reign of clans and sects, the
Sicilianization of the city (L. Sciascia).
Let us create anew a system of intercommunication between eurocities,
as it existed during the Renaissance.
UniversCity
TV work in progress. "But if it
is right that
it is difficult to express oneself today in France, that a Palestinian
or an oppressed blackman in the United States know better than me how
to expres themselves. I do not express myself right, but I haven't lost
the will of expressing myself, of transforming the way of expressing
myself better and better." Jean-Luc Godard, Ce n'est pas juste une
image, c'est une image (It's not just a picture, it's just a picture).
10 Negativ Horizon
If the majority of our fellow-citizens recognize themselves in the main
communication Media (national radios and televisions), the same thing
does not apply at all as far as so-called proximity media are concerned
(cable networks, local televisions). The media which are made use of to
open them to the population have soon been lost in the bureaucratic
meanderings. Youth is almost absent at every level. It is not new.
"From now
on, state borders go through cities" (Mayor of Philadelphia during
urban riots).
Youth is becoming impatient, Borders catch fire, suburbs burn, Europe
shivers, this is new. The problem tackled here is the access of youth
to communication media. And the difficulty of the problem is in the
problem itself. An active solidarity unites youth, and the deep need of
commitment in some positive, useful thing is obvious. The project is
the choice of radicalism, for the honest man, over-saturated with the
media, scornfully turning his head away whenever new communication
media are involved. Only the tradesmen, politicians or artists dare
venture into it.
A latent intifada truely exists in the mind of youth; even in the most
moderate such a feeling is present, to be alien to an adult earth. The
identification to ghetto heroes: Mandela, Bob Marley, the American
rappers-taggers, rai music, the dashing biker on his tragic bike, a
whole code adults despise or consider as short-stay trends (as they are
though, but the archetype of the Romantic Hero remains).
Every social crisis is a crisis of vanity, teenagers, students,
suburbian youth want to be taken seriously, they have the desire to
institute a true dialogue. They're fed up with the potatoprinting
workshops adults offer them. Since when should the teenagers trust
adults? They do not speak about self-management anymore, they put it
into practice. The difference with May 1968 in France is in the absence
of cliques resulting from the actual youth's trend. No PCMLF nor
FNLMLC, but rather some Fatima What's-her-name or Peter Thingamajig
(the fact that leaders are indifferently between one sex and the other
does highlights the change of an era). And when the teenager speaks
about tragedy, the adult thinks about fault (see the drug problem).
The impossibilty of instituting a dialogue, an interactive
communication between society and youth stems from the lack of a joint
language. Why should the teenager only give up his "real" way of
speaking to enter naked the more "subltly differing" way of speaking of
adults. Finding interfaces, here is what seems to be a part of the
solution.
"I think
that the problem
is about evaluating the mass of authority that is necessary to maintain
society in motion, and that means not too much nor too little. I think
that we must have a look at the establishment and be ready to fight it.
On the other hand, I certainly do not have the utopistic idea that,
having destroyed the social institutions, man would emerge in his
natural kindness! One of the most difficult problems to resolve today
is to know how the authorities can maintain themselves without becoming
repressive, and how to institute trust among people in law and politics
as a solution for social problems. More and more, people have the
feeling that authority is feeling threatened by terrorism and anarchy.
The question is: how is it possible, if it still is, to carry out a
balance." Stanley Kubrick
All that is bureaucracy, administrative heaviness repels youth.
Organizations, which are directly public do not have the necessary
fluidity to penetrate the social fabric of present youth. We propose
the creation of NGOs, that is to say Non-Governmental Organizations and
the NGO we propose is called Universcity TV. NGO already exist, of
course. The
UNIVERSCITY
TV NGO
is to be taken as a therapeutist in the tretment of paranoia, or of a
vaccine for viral diseases, a cauterization on a wooden leg.
11 Now Future
"Television
is so hard a subject for litterary minds that it has to be approached
indirectly" Mac Luhan
There is a puritanism towards the Media that makes us think we would be
necessarily sullied from any contact with those new electonical
gimmicks that are television and in a minor way radio. (France Culture
c'est chic, Radio-Solidarnosc, c'est choc). Is it really serious
side-stepping from the last avatar of modern technology, are we afraid
of dealing together with reflection and practice?
In
order not to be the Hoplite of power, the western european intellectual
hides away into the no man's land of non-doing. At the dawn of the
third millenium we enter naked the prophesied "virtual realities". Each
age dreams the next, and our foretold future is the future of the
Terminal Citizen, a
spastic as says Paul Virilio.
Some find it "moral" to condemn that probable future, they let others
"dirty their hands", preferring to hide away into the sunny lands of
the "other worlds" (the Third and the Fourth Worlds).
The artist, as far as he is concerned, refuses the "laisser-faire", he
dives with pleasure into the hazy domain of good western conscience. As
a cosmonaute of forbidden thoughts, he thinks in practising reality.
The artist daily forms the future.
"I do not
look for, I find" said Picasso.
With
the
Universcity
TV
project, it is definitely a matter of Art and of Artists meeting to
invent, to create a new European language of live artistic television.
To answer to those who would ask why Europe, we will answer because now
the state borders go through cities, and because in defining the
present in isolation, you kill it (Paul Klee).
Activating the direct dialogue between different groups of individuals,
an active, concrete, INTERACTIVE dialogue, making this dialogue not
cross soliloquies, but making it a reality that the pleasure of
"working" (undertaking) together makes us "like" (appreciate) the
other. Let us make our cultures confront without fear of practising and
crossing them. Perhaps will we then find the "semiologic" bases of a
Meta-Metalanguage of communication on communication, the cathodic
screen being used as a ground for the manoeuvre of such an ethologic
research in action (work in progress).
UniversCity TV is
a theorical, practical, necessary, social, poetic, avant-garde,
popular, moral, revolutionary, indispensable, mobilizing work to be put
into practice without further delay and for this to use the technique
which starts with the thing we want to invent and go back as in a
production line, step by step, up to the place from which we can launch
into the path of the wanted object.
12
The Choice of Art or
UniversCity TV
"Art
as a
counter-milieuor an antidote becomes more than ever a means for the
formation of perception and judgment." Marshall Mac Luhan.
Understanding Media
In a concrete way the project wants to lead the public to the practice
of a new artistic culture that takes into account the mass-media as the
90's
mode of expression
and information.
UniversCity TV wants
to make legible the research (HYPERMEDIA, virtual Realities) which
shape a new reading of reality thanks to electronic aids such as Video
and computers. Television (as an interface) proposes directly to the
viewer the amount of available information and events of the World
Village "shows". What's the point in requiring it to shift in order to
see an event of which he will have a better view in front of his
cathodic screen? In the new order of values, the new "philosophical
deal" are already now the mediatic revolution, the synthetic languages,
the fractal models, world peace, the global individualism, the quality
of life, the interactive networks, generosity.
We
must shift from chronological and industrial politics to ontologic
fantasy. We must escape from the logic of a world in which the category
of necessity has totally replaced that of possibility (Deleuze). In
that cycle, cultural practises are void of any break-up force.
To allow youth the choice of taking part in the definition of the
morales which govern us and will govern their future, is urgent. To
want to impose our "political" views on those demandings is nowadays
arrogance.
"Men have
realized that arts are "counter-milieux" or antidotes that give the
means to perceive the milieu itself". Mac Luhan
UniversCity
TV wants
to break away from the practices stemming from the industrial
revolution and practise the passionate "wanting" of electronical
revolution.
SILICON
versus CARBONE 13
Interactivity
"The
interconnected
interplay of technical and creative potentials is what interactivity
is." Salvatore Vanasco, Eunemia, The Love of Laws
The
concept
of interactivity is linked with the concept of "live TV", they stick to
one another. Interactivity is meant to turn the passive viewer into a
"terminal citizen" and to be "active" he has to get to the access of
real time.
In the absolute, the terminal citizen will communicate by the means of
a multiplicity of interfaces, he will have a vast choice of
possibilities thanks to the interaction of the television screen and
the phone (or thanks to their avatars). He will have the possibility of
not only changing, modifying the TV programmes, but also interactively
communicating with several networks (see mailbox and minitel) and data.
A great part of the "work" activity will take place like this
(home-working).
The ambition of
UniversCity
TV is to practise interactivity in a concrete way, for we
see in it the tomorrow 's "morale", that is the wrecking of "
Big Brother", the
mediatic parallel of the collapse of the Berlin wall.
Since the experience of performance, the central theme of media arts is
to think that interactivity can be used to enter new spheres of
research. Those artistic practices are only existing as their own
fleeting monstrations, as fluctuating appearances (as well as dance and
theatre) of human reflection. This languag in the process of being
made, which hesitates and asserts itself is seen and perceived by the
TV audience who's also acting in that virtual construction.
Interactivity is an artistic answer to the modern world, the Viewer
becomes an integral part of that space of representation and dialogue.
European culture, becoming reality thanks to satellites and TV cables,
must give the possibility of initiating a dialogue between the
different individual spheres of this society and inspire us with a
visonnary approach of our future culture; or then "Welcome America!".
The huge anglo-saxon networks are going to leave little space
Media must no longer be only subordinate to the needs of the
economical sphere (managing at the best the Europe shop). Mundane
reality becomes unbearable next to the luscious simulations which
appear to us on the screen. People are waiting to take part actively
into that virtual world. They're still no more than the passive and
obliged elements of that communication. The social suicide (narcose)
we're witnessing comes as a result.
The
proposition of
UniversCity
TV
is to establish an advanced interface between artistic practice and
industry. We want to set up an experimental research shared by those
extremes to develop productions and a material, accessible by all in
european cultural projects, to test the limits of existing technologies
and to promote new evolving technologies (Hypermedia, Virtual Reality,
High Definition).
To invest in this research is to establish the foundations of a new
community.
14
Emotional Logic
With computer and audio-visual technology, using the emotional logic of
the human being to communicate a philosophy of existence likely to deal
with the XXIst century's stakes and to give fantasy new territories.
The present context which uses artificial and heterogenous languages to
express a point of view on reality is different from classical
languages, as they deal with information, in an analytic way, not in a
synthetic one. Information is simultaneously regarded at different
levels of perception and knowledge to understand the complexity of
existence. This synchronizing and power of the media becomes the new
cultural deal of our universe as the "truth of feeling" reality.
"The making
of work is in a reciprocal and changing articulation with the artist's
receptivity towards the world" says Maldiney. Benedetto
Croce says that
"The
whole of history is contemporary history", as an answer to
Frederico Zeri who says:
"the
sensibility with which each era has produced its works cannot be
re-created".
The introduction of video aid of expression and its informatic and
synthetic extensions as a mode of communication and representation,
obliges intelligence to suffer a mutation, mutation echoing the
invention of photography and cinema, which have changed our perception
of the world. This quantifiable progress of techniques that sets up
values of the representation of an era demands once again the
affirmation of the truth of feeling art in order to flee the entropy of
standardization power.
To want to make us believe that there is only one way of making
television or dealing with social and cultural information is a
fascination of thinking.
Couty/Vanderborght 1990